Creator-Brand Sponsorship Platform

OstadAds

Marketplace platform connecting YouTubers with brands to launch, manage, and track sponsorship campaigns.

OstadAds creator dashboard with performance stats and charts

Problem

Sponsorship collaboration is usually fragmented: discovery happens in one place, negotiation in another, reporting is manual, and payment trust is weak on both sides.

  • Brands need better creator discovery, performance visibility, and cleaner campaign communication.
  • Creators need a structured system for receiving offers, managing collaborations, and understanding earnings.
  • Without a shared workflow, campaign execution becomes slower, less transparent, and harder to scale.

Brand Pain Points

  • Hard to find the right creators for a specific niche or audience.
  • No clear end-to-end campaign tracking or ROI visibility.
  • Communication and approvals are often messy and fragmented.

Creator Pain Points

  • Sponsorship opportunities are inconsistent and difficult to manage.
  • There is no structured collaboration workflow once an offer arrives.
  • Payment and payout expectations are often unclear or delayed.

Solution

OstadAds turns sponsorship operations into a clear product workflow by combining discovery, campaign execution, analytics, and payouts inside one multi-role SaaS platform.

  • Two-sided marketplace connecting creators and brands through campaign-based collaboration.
  • Dedicated dashboards and workflows for each role, so the product stays focused and understandable.
  • Built-in analytics, payments, reporting, and invite handling to reduce operational friction.

Multi-Role System

The platform is centered around role-specific experiences, with distinct surfaces for creators and brands while keeping the campaign lifecycle connected.

Creator Side

A dashboard-first experience focused on growth, collaboration requests, and payout clarity.

Subscribers

25.2K

Views

98K

Engagement

8.3%

Earnings

$3.2K

  • Dashboard cards surface subscribers, views, engagement rate, and earnings at a glance.
  • Analytics views include growth trends, earnings breakdown, and collaboration performance.
  • Orders and invites flows let creators review deals, accept or decline requests, and manage active campaigns.

Brand Side

A campaign operations workspace focused on discovery, performance, and spend visibility.

Reach

1.36M

Conversions

902

Budget

73%

ROI

325%

  • Brands can browse creators, filter by audience and category, and review creator profiles before launching campaigns.
  • Campaign dashboards track reach distribution, spend, creator ROI, and active collaboration performance.
  • Budget management and payout oversight keep the business side transparent and measurable.

Key Features

+325% ROI

Analytics

Advanced Analytics Dashboard

Dashboard surfaces campaign reach, conversions, growth, and earnings through chart-heavy yet readable interfaces.

Payout Ready

Finance

Payments and Payout System

Creators can review earnings, payout history, withdrawal actions, and payout methods without leaving the platform.

Invite Flow

Workflow

Campaign Collaboration System

Orders, invites, accept or decline actions, and campaign requests are handled in one structured collaboration workflow.

CTR + ROI

Insights

Reports and Insights

Reports pages turn content performance, CTR, ROI, and profile metrics into decision-ready insight blocks.

Multi-Role

Architecture

Role-Based Access

Creator and brand experiences share a product foundation while exposing different dashboards, permissions, and actions.

Platform Screens

Product Flow

1

Creator signs up and builds profile

Creators onboard, select their role, and set up channel-facing information used across the marketplace.

2

Brand discovers creators

Brands search verified creators by audience, category, and profile fit to identify strong campaign matches.

3

Brand sends campaign invite

Campaign details, payout, deliverables, and CTA expectations are packaged into a clean invite flow.

4

Creator reviews and accepts

Creators evaluate invite details inside the orders workflow and accept, decline, or ask follow-up questions.

5

Campaign runs and gets tracked

Live dashboards and reports track performance, budget utilization, and creator results while the campaign is active.

6

Payment is handled in-platform

Payout visibility and earnings history make the financial side of collaboration clearer and more trustworthy.

Tech Stack

Next.jsApp RouterTypeScriptTailwindCSSReactAPI-driven Architecture

Technical Highlights

Multi-role architecture supporting creators and brands with different dashboards and workflows.
Dashboard-heavy UI system designed around reusable chart, card, and metric surfaces.
Scalable frontend structure aligned with Next.js App Router and component-driven composition.
API-driven product model that is backend-ready for FastAPI or equivalent service orchestration.
Async-ready interaction design for invites, payouts, and campaign lifecycle updates.

Challenges and Decisions

Designing a clean UX for a complex multi-role system

Separated creator and brand mental models into tailored dashboards and navigation, while keeping campaign workflows consistent underneath.

Presenting data-heavy analytics without overwhelming users

Used clear hierarchy, focused stat cards, and chart grouping so metrics stay scannable even when pages carry a lot of performance data.

Making financial data readable and trustworthy

Surfaced payout history, earnings, budget utilization, and ROI using simpler grouped cards and strong visual contrast to reduce ambiguity.

Keeping the UI fast despite dashboard density

Built the interface around modular sections and efficient state boundaries so heavy views remain responsive and expandable.

Results and Outcome

Streamlined collaboration between creators and brands through one connected workflow.
Clearer campaign management with structured invites, approvals, and payout visibility.
Data-driven decision making through dashboards, reports, and role-specific analytics.
A scalable SaaS foundation ready for more marketplace automation and growth.

Need a product this operational and polished?

I build complex SaaS products that stay clear under scale, especially when workflows, dashboards, and role logic all need to work together.

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